What kind of sign does your business need?
Maybe you’re opening your first location or rebranding a space due for an upgrade. Either way, you know your sign matters. It’s the first thing people see, setting the tone for your brand experience. It’s not just a sign; it’s a statement.
Mello Signs is the secret sauce of custom signage. We don’t just sell signs—we handle everything in-house, from concept to completion.
Choosing the right signage can feel overwhelming. If you aren’t sure where to start, this guide is for you.
Step 1: What is the Purpose of Your Sign?
Ask yourself:
- Do I need to attract attention from the road?
- Am I guiding people once they’re inside?
- Does my signage need to meet legal requirements?
- Does my property management have restrictions or requirements?
- Do I need something unique to match the energy of my brand?
Knowing the purpose will help you choose the right type of sign for your needs.
Step 2: Explore Your Options
We design, permit, manufacture, and install every type of sign. Here’s a breakdown of sign types:
WALL SIGNS
Best for: Storefronts, shopping centers, office buildings, restaurants
Wall signs are attached directly to the outside of your building and are one of the most common and effective ways to let people know who you are and where to find you. We offer three main types:
- Channel Letters: These are 3D letters, individually built and mounted to your wall or raceway. They’re usually internally lit with LEDs, so each letter glows—perfect for visibility at night.
- Halo-Lit Letters: Similar to channel letters, but the lighting comes from behind the letters, creating a glowing “halo” effect. This creates a more high-end, modern feel, often used by salons, hotels, or luxury brands.
- Push-Thru Cabinets: These are solid sign boxes where your logo or letters are cut out and filled with acrylic that’s pushed through the surface. Internal lighting shines through the letters, offering a bold and clean look.
➡️ Ideal if you want to grab attention right on your storefront and showcase your logo in a polished, brand-forward way.
FREESTANDING SIGNS
Best for: Business parks, retail centers, highway-adjacent businesses, churches, schools
Freestanding signs stand alone near roads, entrances, or parking lots. They help people locate your business before they’ve even entered your property.
- Monument Signs: These are low to the ground, often built with stone, concrete, or metal bases, and give a professional and permanent feel. Great for creating a strong presence at an entrance.
- Pole & Pylon Signs: These are tall signs mounted on a single or double pole and are often visible from a distance (like highways or large intersections). They’re great for visibility in high-traffic areas and can display one or multiple businesses.
➡️ Choose a freestanding sign if your building is set back from the road or if you want high visibility for drive-by or walk-by traffic.
BLADE SIGNS
Best for: Walkable areas, urban storefronts, cafes, boutiques
Blade signs are mounted perpendicular to your building, sticking out so pedestrians walking along the sidewalk can easily spot your business. Think of the signs you see while strolling through a downtown shopping area.
They’re usually smaller, decorative, and great for first impressions at eye level.
➡️ Perfect if your building is in a dense, walkable area and you want to stand out from your neighbors.
ADA-COMPLIANT SIGNAGE PACKAGES
Required for: All public-facing buildings, especially those with employees or frequent visitors
These signs meet the Americans with Disabilities Act (ADA) requirements, which include braille, tactile text, high-contrast colors, and proper mounting locations. Think of restroom signs, room number plaques, exit signs, and elevators.
We make ADA signage that is compliant and visually aligned with your brand’s interior design.
➡️ If you operate a public space or have employees, ADA signs aren’t optional—they’re required by law.
INTERIOR SIGNS
Best for: Office spaces, schools, medical facilities, corporate buildings, and lobbies
Interior signage helps people navigate your space, feel welcome, and stay oriented. Examples include:
- Lobby signs with your logo
- Directional signage
- Conference room IDs
- Wayfinding arrows
- Restroom indicators
They’re functional, but they also extend your branding indoors.
➡️ Think of interior signage as the finishing touch that makes your space feel intentional, professional, and easy to navigate.
NEON & FAUX NEON SIGNS
Best for: Restaurants, bars, boutiques, gyms, salons
Neon signs use glowing tubes of gas to create vibrant shapes, words, or logos. Faux neon uses LED technology to mimic the look of traditional neon but is often more energy-efficient and durable.
These signs are eye-catching, Instagrammable, and ideal for creating a vibe or mood that customers remember.
➡️ Choose this if you want to add energy or ambiance—especially in creative, entertainment, or lifestyle spaces.
GRAPHICS & LARGE FORMAT PRINTING
Best for: Retail, events, vehicle branding, seasonal promos, wall décor
Graphics can be applied to windows, walls, vehicles, floors—you name it. They’re fully customizable and easy to update or change out seasonally.
Think: window displays, vinyl lettering, floor graphics, vehicle wraps, or wall murals.
➡️ Great for temporary promotions, long-term interior branding, or mobile advertising.
CUSTOM FABRICATION
Best for: Unique spaces, bold ideas, one-of-a-kind signage solutions
If your vision doesn’t fit inside a template, you’re in good hands. We love designing and building fully original custom signs. That includes materials, dimensions, lighting effects, or fully sculptural signs.
➡️ If you want to create something truly iconic, this is where we shine!
SIGHT PACKAGES
Best for: New builds, franchises, multi-location businesses, rebrands
A sight package is a complete signage solution for your location—interior, exterior, ADA, and directional—designed as a cohesive, branded experience.
It ensures every detail feels intentional and aligned with your brand.
➡️ Ideal if you’re opening a new location, rebranding, or need signage that ties everything together.
Step 3: Know the Process
Our full-service approach means we handle every detail in-house. From design and permitting to manufacturing and installation, we manage the entire process so you can focus on what you do best—running your business.
Your brand tells a story. Our job is to turn it into an experience. From towering freeway signs to sleek vehicle wraps, our team brings your brand to life. Whether you’re a small business launching your first location or an established brand expanding nationwide, we design for every price point and always deliver on time and within budget.
Let’s Build the Sign That Speaks for You
Whether you need a bold exterior sign, ADA-compliant interiors, or a full-package solution, Mello Signs is here to help you choose the right signs for your space, brand, and audience.
Contact us today. Let’s elevate your brand.